If you’re like other insurance brokers, you are always looking for new methods to help you earn more referrals, attract new business, drive new website traffic, and enhance your community profile. Here’s some tips to enhance your agency reputation.
1.Participate in community sponsorships
You can enhance your profile by supporting charity events and attending them. Your name can be spread in new ways by supporting your local Little League, sponsoring a local sports team, or participating in a community health fair. In addition, you will be able to speak at community events and share your insurance and health care expertise with others, which will further build your community profile.
2.Use social media to your advantage
Incorporating social media into your outreach goes beyond creating an online profile, building a website, or advertising on Facebook or LinkedIn. Making connections and enhancing your profile can be accomplished by writing a blog or contributing to another’s blog. A blog can increase traffic to your website, expand your network, and make you more visible online. Consider your target audience when choosing a social media platform. It may be better to use LinkedIn and Twitter to attract new customers who own small businesses; they are more business-oriented than Facebook, Instagram, or Pinterest, which may be a better way to portray your company’s culture.
3.Obtain unwanted leads by partnering with other brokers
There are many types of insurance sales professionals – such as those who specialize in employee benefits for small businesses, Individual & Family Plans (IFPs), Medicare/Medicare Advantage/Medicare Supplements, or Property and Casualty (P+C). Try selling leads that don’t fit your niche to a broker focused on P+C if you’re a health, accident and health, or life agent. Don’t miss out on these opportunities.
4.Roll out the red carpet
You can differentiate your agency from others in your community by delivering outstanding service. The referrals you receive from your current customers can help you fill your pipeline. Offer referrals a gift for each new lead, or reward them if they become customers after referring them. A gift card or promotional item with your logo can be appreciated even if it doesn’t have a big dollar reward.
Inshura is a FREE online ACA insurance tool, perfect for agents and agencies! Agents can boost their ACA and other enrollments using this easy-to-use solution for quoting, enrolling, automating renewals, and managing clients!
And inshura is CMS EDE PHASE III certified, so it automatically exchanges data directly from the Marketplace.
Inshura is fully integrated with the ACA marketplace and private carriers.
Building excitement about industry-changing technology is the key to growth. As a professional communicator, Paul turns complex, technical projects into compelling customer stories that build excitement and grow sales. And Paul’s Marketing and PR campaigns convince people to re-think & improve their business.
From Omnichannel outreach to Technical SEO, TV Advertising to Social Media, Paul connects Inshura’s message to thousands of people selectively targeted to bring about the best ROI, ensuring 3x to 5x company annual growth.
With an incredible depth of knowledge about an insurance agency’s day-to-day operations, the experience Linette gained while managing her agency is vital to our understanding of an agent’s daily needs.
Bringing more than a decade of experience to Inshura, Linette was recognized as one of the highest Medicare-producing brokerages, with special honors for Compliance and Customer Service before joining our team.
Linette’s real-world insights and ability to connect with customers are invaluable to both our development and marketing teams.
With more than twenty-five years of experience in commercial litigation, commercial transactions, and regulatory compliance, Susan, our Chief Legal Officer, oversees Inshura’s legal and compliance responsibilities.
Susan has represented many businesses in diverse but relevant fields including information technology, healthcare, insurance, and professional services. The breadth and depth of her legal knowledge and experience enables her to help Inshura stay on top in the fast-paced and growing online insurance market.
Before joining Inshura, Matthew built a very successful insurance business. The experience and insights he gained along the way translate to an ability to communicate with other insurance professionals and bring them into the Inshura family.
Under Matthew’s stewardship, Inshura has grown year-over-year, with inshura experiencing a 5x growth in health insurance sales.
Turning ideas into products is what Ashwini does best. We turn to her to take a vision and mold those ideas into viable products.
With a unique ability to work closely with multiple departments, like engineering, sales, marketing, and customer service departments, Ashwini deftly consolidates input from every department and then guides the development of successful, feature-rich, and easy-to-use solutions.
Passionate about product quality, with a customer-focused perspective, Manal leads the departmental teams to design the very best solutions.
His experience with the medical and technology industries translates into an ability to interpret and define new processes and automation strategies that bring Inshura its’ unique and efficient functionality.
With a Computer Engineering degree and later an MBA from the Wharton School of Business, Manal’s experience and leadership is proven by our rapid growth.
With a keen insight into technology, development, and business operations, Ravi is growing Inshura into a next-generation company focused on technology and the customer.
As a strategic innovator, Ravi was central to the success of multiple projects at Verisign, Portal/Oracle, and ACT TV. With decades of leadership experience in the high-tech, fintech, and logistics industries, he is expanding the scope of inshura to include AI, ML, and other new technologies.
Starting with just two people, Girish took just a few short years to build a $135 million technology company.
Mr. Panicker received his degree in Computer Science, then earned a Master of Science in Computer Science from Drexel University in Philadelphia. In 2003, Girish transformed his software skills and passion for building custom software into his own business.
Inshura is his latest innovation. An insurance quoting and enrollment platform that solves daily challenges experienced by thousands of insurance agents.